It’s time to
Turn More Inquiries Into Bookings
…without feeling pushy or desperate!
The complete system wedding pros use to qualify leads, nail consultations, and book dream clients at premium rates
The Complete System For Converting Wedding Inquiries Into Bookings
The prevailing wisdom tells wedding pros that if you just respond quickly to inquiries and have beautiful work, clients will book you. But that’s not working anymore, is it?
You pour your heart into crafting the perfect response to a promising inquiry, only to be met with silence. You spend hours on consultations that go nowhere. You watch as potential clients ghost you after seeming so interested.
And the worst part? You’re left wondering what you did wrong.
Maybe you think:
- “I’m not pushy enough to close sales”
- “My prices are too high for the clients inquiring”
- “I don’t know what to say when they ask about my pricing”
- “I’m terrible at follow-up because I don’t want to be annoying”
It’s not your fault. Nobody taught you how to effectively guide potential clients from that first email to a signed contract. The wedding industry focuses on pretty images and design skills—not the business systems that actually book clients.
Are you ready for this?
Does this Sound familiar?
Vanishing Leads
You get excited about a new inquiry, but they ghost you after your first response
Pricing Confidence Gap
You’re never sure what to say when someone asks about your pricing
Consultation Time Drains
You spend hours on consultations that go nowhere
Booking Rate Rollercoaster
You can’t figure out why some leads book instantly while others disappear
Did you know that
I’ve Been there, done that, here is how to move forward
What wedding pros really need is a structured, step-by-step system for handling inquiries—from first contact to signed contract—that feels authentic and works consistently.
Unlike other sales advice that tells you to “just be more confident” or “charge what you’re worth,” the Inquiry to Booked Playbook gives you actual scripts, checklists, and frameworks that make the entire process easier and more effective.
- Imagine dramatically reducing the time you spend crafting emails and preparing for calls.
- Imagine jumpstarting conversations with potential clients, knowing exactly what questions will reveal their true needs.
- Imagine never having to wonder what to say next during a consultation again.
what they’re saying…
“My booking rate went from 35% to 72%”
Terrica’s Inquiry to Booked Playbook completely transformed my consultation process. Within one month of implementing her system, my booking rate went from 35% to 72%. The pre-call checklist alone has saved me hours of preparation time!
– Hannah
This matters because booking more of your inquiries doesn’t just mean more revenue—it means freedom to be selective about the clients you work with, less time spent chasing new leads, and the confidence that comes from knowing exactly how to handle every interaction professionally.
When you have a reliable system for converting inquiries, you can finally:
Reclaim Your Creative Time
Spend more time doing the creative work you love
End Revenue Uncertainty
Stop the feast-or-famine cycle that plagues most wedding businesses
Elevate Your Industry Status
Build the reputation and authority that attracts premium clients
Design Your Ideal Lifestyle
Create a sustainable business that supports your personal and professional goals
Let me introduce you to…
inquiry to booked playbook
A complete sales system for wedding pros who want to convert more inquiries without the anxiety, confusion, or awkward sales tactics.
Perfect for wedding planners, photographers, florists, designers, and any service-based wedding professional who wants to turn more inquiries into bookings—without feeling pushy or desperate.
What is included
Here is what you will learn
Unlike other bloated guides that waste your time, the Inquiry to Booked Playbook delivers exactly what you need in a streamlined, action-focused format. Every page contains ready-to-implement strategies and frameworks, plus you’ll get full access to the complete Inquiry Tracking System to manage your sales pipeline.
Action Plan #1
Inquiry Response & Qualification
Never wonder how to respond to inquiries again. You’ll learn exactly how to craft responses that engage potential clients, pre-qualify them before the call, and set expectations that position you as the expert. This system ensures you’re spending time on consultations with the right prospects and setting the stage for successful booking conversations.
Action Plan #2
Consultation Mastery
Transform your consultations from awkward sales pitches to confident strategy sessions. You’ll learn how to research prospects effectively, guide conversations naturally toward booking, and position your services as the perfect solution to their specific needs. This framework has helped wedding pros increase their consultation-to-booking ratio by up to 65%.
Action Plan #3
Follow-Up & Closing
Never lose a potential client to poor follow-up again. You’ll learn exactly what to send after consultations, how to address objections professionally, and how to create a seamless transition from prospect to client. This system creates accountability and clarity while demonstrating your professionalism from the very first interaction.
Action Plan #4
Email Templates & Questionnaires
Save hours of writing time with our comprehensive communication library. You’ll get professionally crafted templates for every touchpoint in the client journey, from initial response to welcome emails.
These proven templates help you sound polished and confident while addressing objections professionally and creating a seamless transition from prospect to client, all while showcasing your unique expertise.
Action Plan #5
Client Journey Workflows
Transform every inquiry into a booked client with our proven workflow systems. You’ll receive complete, ready-to-implement recipes for both inquiry management and client onboarding that take just hours to set up.
Never lose a potential client to poor follow-up or create a disappointing first impression again. This system builds immediate trust and creates a seamless, professional experience from first contact through signed contract.
what they’re saying
“The call roadmap completely changed how I approach consultations”
Before using Terrica’s Inquiry to Booked Playbook, I was spending hours crafting personalized responses only to get ghosted. Now I have a system that not only saves me time but has increased my booking rate by 45%. The call roadmap completely changed how I approach consultations!
– Madison Rivera
Let’s Talk about the results
Higher Response Rates
With this playbook, you’ll respond to inquiries with confidence and clarity. Wedding pros using this system report a 30-50% reduction in “ghosted” inquiries and significantly higher consultation attendance rates.
Increased Booking Conversions
You’ll transform consultations from awkward sales pitches into strategic conversations that naturally lead to bookings. Our wedding pros have increased their consultation-to-booking ratio by up to 65%.
More Efficient Sales Process
You’ll create a follow-up system that feels authentic, not pushy. Planners and photographers using this framework have cut their sales cycle time in half while increasing their average booking value by 20%.
Improved Client Quality
You’ll gain valuable insights into your entire sales process through the tracking system. Wedding pros consistently report identifying exactly where leads were dropping off and fixing those issues, resulting in not just more bookings, but higher quality clients who value your services.
what they’re saying
“I’ve raised my rates twice since implementing Terrica’s system”
As someone who always dreaded the ‘what do you charge’ question, this playbook was a game-changer. The pricing confidence scripts helped me communicate my value without apologizing. I’ve raised my rates twice since implementing Terrica’s system, and clients are saying yes faster than ever.
– James Wilson
Meet your Coach
Welcome, I’m Terrica. Add a quick intro here. Keep it short, sweet, & catchy
Hi, I’m Terrica. With 20+ years as a wedding planner and business coach, I’ve helped thousands of wedding pros transform their businesses– including their inquiry process. I’ve been where you are—frustrated by ghosted inquiries and disappointed by low booking rates—and I’ve created the exact system I wish I’d had when starting out.
This is perfect for you if…
This is not for you if…
Yes, this is exactly what I’ve been looking for!
The Playbook:
limited time bonus offer
Inquiry Tracking System
Value $97
Track every inquiry from first contact to signed contract with this comprehensive system. You’ll gain valuable insights into your conversion rates, identify where prospects are falling off, and continuously improve your booking process. This data-driven approach helps you make strategic decisions about where to focus your sales efforts.
frequently asked Questions
Time is of the essence
Every inquiry that comes in without a system in place is an opportunity potentially lost. Each consultation without a roadmap is a chance for doubt and uncertainty to creep in—for both you and your potential client.
The Inquiry to Booked Playbook gives you the structure, language, and confidence to turn more of your existing inquiries into paying clients. No more guesswork, no more anxiety, just a clear path from first contact to signed contract.
Are you ready to transform your booking process and fill your calendar with dream clients?